Allbooks Review FEB 2013 Newsletter

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Celebrating thirteen years of business !

Allbooks Review is the review and author promo source for POD AUTHORS as well as traditionally published authors. Authors around the world use our service.Great coverage for your book for twelve months +.Our complete review and author promotional package is less than $50.U.S Unbelievable value!! http://www.allbooksreviewint.com/ For complete details contact us by email marketingallbooks@aol.com

  F is for February and F is for FREE and this month we have some FREE Stuff as our appreciation to our readership.

  SUCCESS STORIES

Congratulations to Shirley A. Roe. Her new Blog Travel the World with Shirley A. Roe is now live. http://shirleyroetravels.blogspot.ca/watch for the website coming soon. Bridgetown's Eleventh Hour is now available in ebook, and print (kindle edition): http://www.amazon.com/dp/B009KWEX02

FEATURE:

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MORE FREE STUFF Our full author promotional package is only $49.95. This includes a review, interview and 12 months internet circulation of the review with purchase links on various websites. We review both print and ebooks for traditionally published and self- published authors. Also editing, and advertising in our bookstore at excellent rates. For information, email allbooksreview1@aol.com For Jan. Feb and March we are giving six month advertising in our bookstore ($39.95 value) absolutely FREE to authors that take advantage of the promo.

Allbooks Reviews INTERVIEW:

Please state your name and location. (city and State or Province, Country) John Scherber San Miguel de Allende, GTO, Mexico

Tell us the title and publisher of your book: Eden Lost, Sam Miguel Allende Books 2012. Tell us about yourself: I am an American expat who has lived in central Mexico for five years. I am the author of a nonfiction book on the expat experience titled San Miguel de Allende: A Place in the Heart, as well as a series of ten mysteries set in Mexico. I also have two thrillers and two vampire tales/

When was the book released?: August, 2012

Give us an overview of your book. I think of it as psychological horror. There is some gore, but no chainsaws. What happens when a good man gradually has very certainty removed from his life, all the things he ever believed in, the things that made him the person he thought he was. To me, that is real horror, when you are wrong about everything you trust.

What inspired you to write this book? I always wanted to try this genre, but it wasn’t until I felt I really understood horror that tried it.

How is your book different from other books in this genre? I believe it is. I purposely read no other horror books before I started because I didn’t want to copy what anyone else was doing, Where can people buy your book? Amazon Kindle and B & N Nook

Are you working on another book? If so when do you expect it to be published? The tenth of my mysteries is coming out December 1. Then I have a murder on the Nile book titled The Amarna Heresy coming out in the spring.

If you self published, what advice can you give to fellow writers? I got an agent almost immediately when I started the mysteries and after five years he had sold nothing. Reluctantly, I decided to self-publish because I wanted to find an audience. I hated the thought of learning publishing and promotion, but that’s what is required.

Can you share one of your marketing successes with us? I began blogging about Mexico lifestyles and the writing life. This is my platform. My blogs were picked up by various small Mexico expat websites and so I approached Mexconnect, which is the largest of the online magazines about Mexico. Now I’m a regular feature writer for them and they have a monthly traffic of 500,000. At the bottom of each article I write is a link to my website.

How did you find Allbooks Reviews and what are you hoping for in your relationship with us? I saw a reference to it online and I’m hoping, as always, to find more potential readers.

Was the low cost a surprise? What other things would you like Allbooks Reviews to offer writers? The cost is certainly moderate. Thank you for this interview and best of luck with your book. www.allboooksreviewint.com

Allbooks Review JAN. 2013 Newsletter Visit: www.allbooksreviewint.com MAY 2013 BE YOUR BEST YEAR YET ! Allbooks Review is the review and author promo source for POD AUTHORS as well as traditionally published authors. Authors around the world use our service.Great coverage for your book for twelve months +.Our complete review and author promotional package is less than $50.U.S Unbelievable value!! http://www.allbooksreviewint.com/ For complete details contact us by email marketingallbooks@aol.com SUCCESS STORIES Congratulations to Shirley A. Roe. Bridgetown's Eleventh Hour is now available in ebook, and print (kindle edition): http://www.amazon.com/dp/B009KWEX02 FEATURE: Authors Are Retailers Too! On Taylor Swift, Perfume, and Your Book By Carolyn Howard-Johnson I can’t tell you how often I’ve thanked my lucky stars for my retail experience now I’m an author. My husband used to say (Ahem!) “Retail is 90% attention to detail!” If he’s right—and he always is—then the other 10% is marketing. To reinterpret this, you need a great product—that’s the attention to detail part. For authors the product is our book or books. But all the detail, developing of craft or anything else—all that other stuff we’ve poured our little detail-oriented hearts into—goes for naught if we don’t do the marketing. So how does Taylor Swift fit into this? Well, the LA Times reports on her products (the way she is branding herself which is part of marketing). She has a signature fragrance, a poster by Peter Max (That’s Peter-the-Greatest-Artist-Marketer-Of-All-Time-After-Warhol!), a back to school package, a limited edition combo of a CD single and a souvenir T-shirt, headbands, a songbook, a tin box of guitar picks, boxed greeting cards, a keychain, and a journal. Yes, I’m out of breath! So, we can learn a lot from her about branding, a big part of marketing. Each of these products fits with her image. But we can also learn that we just need to do it. Your book proposal, as an example, might include a list of products (other than your book) that could be spun off from your book. Taylor’s journal idea is a good one for memoirists. T-shirts work for just about everyone. But each author’s list of possibilities will be different, just as the list would differ for different businesses on Main Street USA. Back in the days when I was in retailing, one of our stores was in Palm Springs and we had adorable little souvenir pin boxes made with “Carlan’s, Palm Springs” and palm trees hand painted on them. They worked because they were more personal and specific than the usual souvenir with only “Palm Springs” machine stamped on them. My poetry partner Magdalena Ball and I might someday have art posters of the covers of our poetry chapbook series featuring our collaborating artists Jacquie Schmall, Vicki Thomas, and May Lattanzio. Framed, of course! Learn more about how we promote that series (including a special holiday card offer for the Christmas chapbook) at www.howtodoitfrugally.com/poetry_books.htm. So, what do you do with your product idea? Well, the obvious first choice would be to get a manufacturer with a HUGE customer base to make your product; they, in turn, get their sales representatives to sell them to retailers who then sell them to the general public. But what if you're eager to get started now? Try these ideas. Use your books or spin-off products as thank you gifts. Use your books or spin-off products as souvenirs or parts of promotions like gift baskets or contests. Use your spin-off products as walking, talking advertisements. As an example, every time someone compliments you on your rose-scented cologne, that's an opportunity to mention your romance novel and maybe give them a bookmark. Your T-shirts are walking billboards. So are your totes. Use your books or spin-off products as part of the media kits you leave in the press rooms at tradeshows. Use your books or spin-off products as an integral part of parties and events you plan, like a store opening or a book launch. Offer your books or spin-off products to charities for their drawings or other fundraisers. So, put your thinking cap on. What kind of a “Seller” can you be? What fits withyour title—whatever that is? ---- Carolyn Howard-Johnson is the author of the multi award-winning The Frugal Book Promoter (now in an updated and expanded second edition!), www.budurl.com/FrugalBkPromo. Also part of the HowToDoItFrugally series is the booklet The Great First Impression Book Proposal booklet, www.budurl.com/BookProposals, that helps authors convince agents or publishers of their understanding of spin-offs, retailing, and marketing in general. She also is the author of a series of books for retailers including A Retailer’s Guide to Frugal In-Store Events (www.budurl.com/RetailersGuide). Allbooks Reviews INTERVIEW: Allbooks Reviews INTERVIEW: Please state your name and location. (city and State or Province, Country) John Scherber San Miguel de Allende, GTO, Mexico Tell us the title and publisher of your book: Eden Lost, Sam Miguel Allende Books 2012. Tell us about yourself: I am an American expat who has lived in central Mexico for five years. I am the author of a nonfiction book on the expat experience titled San Miguel de Allende: A Place in the Heart, as well as a series of ten mysteries set in Mexico. I also have two thrillers and two vampire tales/ When was the book released?: August, 2012 Give us an overview of your book. I think of it as psychological horror. There is some gore, but no chainsaws. What happens when a good man gradually has very certainty removed from his life, all the things he ever believed in, the things that made him the person he thought he was. To me, that is real horror, when you are wrong about everything you trust. What inspired you to write this book? I always wanted to try this genre, but it wasn’t until I felt I really understood horror that tried it. How is your book different from other books in this genre? I believe it is. I purposely read no other horror books before I started because I didn’t want to copy what anyone else was doing, Where can people buy your book? Amazon Kindle and B & N Nook Are you working on another book? If so when do you expect it to be published? The tenth of my mysteries is coming out December 1. Then I have a murder on the Nile book titled The Amarna Heresy coming out in the spring. If you self published, what advice can you give to fellow writers? I got an agent almost immediately when I started the mysteries and after five years he had sold nothing. Reluctantly, I decided to self-publish because I wanted to find an audience. I hated the thought of learning publishing and promotion, but that’s what is required. If published traditionally, tell us how you benefited: Can you share one of your marketing successes with us? I began blogging about Mexico lifestyles and the writing life. This is my platform. My blogs were picked up by various small Mexico expat websites and so I approached Mexconnect, which is the largest of the online magazines about Mexico. Now I’m a regular feature writer for them and they have a monthly traffic of 500,000. At the bottom of each article I write is a link to my website. How did you find Allbooks Reviews and what are you hoping for in your relationship with us? I saw a reference to it online and I’m hoping, as always, to find more potential readers. Was the low cost a surprise? What other things would you like Allbooks Reviews to offer writers? The cost is certainly moderate. Thank you for this interview and best of luck with your book. Our full author promotional package is only $49.95. This includes a review, interview and 12 months internet circulation of the review with purchase links on various websites. We review both print and ebooks for traditionally published and self- published authors. Also editing, and advertising in our bookstore at excellent rates. For information, email marketingallbooks@aol.com www.allboooksreviewint.com

Review of The Age ofAmy Bonehead Bootcamp by Bruce Edward

Have you ever been to a bootcamp? How about one where you fall into a world where your inner personality shows clearly through your now animal head? Well that’s exactly what happens to Amy Dawson when her parents send her to Bonehead Bootcamp. After her big move from the city to the Midwest, which she isn’t happy about, she strikes out at her family until they’ve had enough. Her parents decide that Amy needs a change of attitude and think the best thing for her will be to send her to Bonehead Bootcamp. As it turns out Bonehead Bootcamp isn’t your average bootcamp for troubled teens. It’s actually a scary, fantasy land where a goat man forces Amy and three other teens to see their real selves and change the animals they truly are inside. The Age of Amy Bonehead Bootcamp is truly a book about finding one’s real self and getting over the bad animal like parts of the human personalities in the world. Amy represents the average kid really well, who is angry about moving and lashes out. The twist in the story is a different idea that is actually a really great way to show the many different types of people by making their heads look like animals. The author Bruce Edwards does a really great job setting up the plot of the story. He also does a good job at creating the characters so that they really do match the types of animals he makes them. I highly recommend this book for new readers from middle school to early high school kids who are looking for a great read about teenagers around their own age. HighlyRecommended by Reviewer:Chaselyn Kenney,AllbookReview International www.allbooksreviewint.com Title: The Age of Amy Bonehead Bootcamp Author: Bruce Edward Publisher: Lambert Hill Price: $9.95 paperback Pages:174 ISBN: 978-0-9837604-0-5 For more info: www.AgeOfAmy.com Date of review: April 2012

Review of To Kill the Duke by author Sam Moffie

Take a journey back into the 1950s, alongside a cast of familiar characters, and re-visit the ‘Cold War’ in a different light…! Author, Sam Moffie, creates a tidal wave of excellence pouring out and onto each page of his latest literary work, ‘To Kill The Duke.’ Moffie constructs a work of art in this piece of – historical facts meets fiction. As a history buff, I have always been interested in learning more about the ‘Cold War’ and the major consequence it had on our history as a whole. What if I was to tell you a soviet plot was constructed by Stalin, to find and assassinate the one and only – American film icon, John Wayne, aka ‘The Duke!’ Sound crazy? Historical documents prove just that! Sam Moffie combines historical facts of the cold war with colorful fictitious characters and humorous situations – all which play a riveting role in this masterpiece. True to fashion, Moffie’s dialogue glitters among this star-studded cast of characters. What do ‘Susan Hayward,’ John Wayne,’ and Howard Hughes’ have in common – besides all being iconic film legends? They are all immortalized in Moffie’s tale of suspense, espionage, and humor. I am thoroughly impressed with the amount of time and research Moffie put into creating ‘To Kill The Duke.’ Toward the end, Moffie lists the cast and crew specifying their careers and untimely deaths. ‘To Kill The Duke’ is a fascinating read that any history buff can appreciate – any reader for that matter that is searching for a book with a unique plot, mesmerizing characters, and enjoys dark humor. Sam Moffie has written four previous novels – I highly suggest that you check them out as well! Highly recommended by Barbara Watkins, Allbooks Review Int. www.allbooksreviewint.com Title: To Kill The Duke: Author: Sam Moffie: Publisher: CreateSpace ISBN# 9781461147060 Pages: 362 April 2012

Allbooks Review International December 2012 Newsletter

BEST OF THE SEASON TO EVERYONE Allbooks Review is the review and author promo source for POD AUTHORS as well as traditionally published authors, print and ebook. Authors around the world use our service. Great coverage for your book for twelve months +. SUCCESS STORIES Congratulations to Shirley A. Roe. Bridgetown's Eleventh Hour is now available in ebook, and print (kindle edition): http://www.amazon.com/dp/B009KWEX02 FEATURE: Are Books Doomed to Extinction? Publishers Must Innovate to Save the Book as We Know It, Says Best-Selling Author Michael Levin says he can see the writing on the iPad. “Unless something changes, books as we know them are doomed, and not simply because people prefer to read on their iPads or Kindles.” says Levin, (www.BusinessGhost.com), a New York Times best-selling author, as well as editor, publisher, co-writer and ghostwriter. “You’ll see the major publishing houses starting to go away in three to five years,” Levin says. “Their business model is in free fall. Already, we’re seeing books becoming shorter, cheaper, and diminishing in quality. You’ll soon see fewer really good authors bothering to write books, because books are no longer a meaningful source of revenue.” Levin points to several developments he says foreshadow a sad ending for books: • Attention spans are diminishing. Three-fourths of teachers said their students’ attention spans are shorter than ever, according to a poll released in June. By 11 years old, nearly half of the kids had stopped reading for pleasure. The poll, by publisher Pearson UK, is just the most recent survey/study documenting shrinking attention spans and a corresponding drift from books. “Part of the problem is children don’t see their parents reading,” Levin says. “Obviously, the kids’ aren’t the only ones with diminishing attention spans.” • Major publishers are producing lower-quality books. The big publishing houses today are more interested in a quality marketing plan than in the quality of the book, so we’re being deluged by low-quality books. One reason is that many large publishers have stopped taking on the expense of marketing books, but they know it’s necessary for sales. So they take on authors with a marketing plan and budget. They’re also less interested in “star” authors, who demand higher royalties. They also lost authors when they eliminated advances in response to the 2008 recession. • Books are moving to devices, where content is free and time is thin-sliced. Online, you don’t expect to pay for content. People will expect books available online to be either free or very inexpensive, and if those books turn out to be one chapter of ideas and eleven chapters of Hamburger Helper, they will be less willing to pay for them. Also, people don’t spend much time going into depth online; books are supremely inappropriate for the surface-skimming nature of the Internet. Once people have bought a bunch of ebooks they’ve never started, they’ll stop buying them altogether. • Authors have a more difficult time earning a livable wage. Fewer authors can earn enough to make writing a full-time job. The audience is shrinking and fewer people are willing to pay $15 for a paper book when cheap alternatives are available. “We’ve already seen more books written to promote a product, service or company, or to brand the writer so he or she can pursue a more lucrative field,” Levin says. “Most books of the future will be marketing tools, since that’s the only way they’ll be profitable.” Levin does find reason for hope, but it will require publishers to change how they do business. “They need to stop trying to go after the mass market, which doesn’t exist anymore, settle on a niche and develop a brand. Publishers that stand for something in the reader’s mind – like Harlequin stands for romance – are built for the long haul,” he says. Instead of publishing 500 low-quality books every year, major publishers should bring out only 50 top-quality winners and actually market them, he says. And publish how-to and other guidance and instructional books in concentrated form: short, powerful and to the point, The rest of us have a job to do, too, Levin adds. “People need to read, and they need to read to their kids or buy them books. If people stop demanding good books, there eventually will be none available,” he says. “The winners, going forward, will be that minority who still read and think for themselves. It’s a lot easier for government, the military, and the corporate world to control the way people think if they aren’t reading for themselves. That ought to be reason enough to save the book.” About Michael Levin Michael Levin, founder and CEO of BusinessGhost, Inc., has written more than 100 books, including eight national best-sellers; five that have been optioned for film or TV by Steven Soderbergh/Paramount, HBO, Disney, ABC, and others; and one that became “Model Behavior,” an ABC Sunday night Disney movie of the week. He has co-written with Baseball Hall of Famer Dave Winfield, football broadcasting legend Pat Summerall, NBA star Doug Christie and Hollywood publicist Howard Bragman, among others. As a publishing consultant, Michael’s best-selling clients include ZigZiglar, Michael Gerber and Jay Abraham. He was the editor for Ziglar’s most recent book, “Born To Win.” Allbooks Reviews INTERVIEW: Please state your name and location. (city and State or Province, Country) David V. Mammina lives in Lindenhurst, NY, USA Tell us the title and publisher of your book: The Angels of Resistance, published by David V. Mammina and printed by Lulu Press. Tell us about yourself: Born and raised on Long Island, NY, David V. Mammina has striven to make a name for himself. He went to Lindenhurst Schools and graduated in 2000. He then made his way to Nassau Community College and received his first degree. He then attended Stony brook and acquired his next degree in History. Finally, David got his Masters in Special Education and Social Studies. He specializes In writing dark fantasy and has been featured at the Comic Con in New York City and the I-CON at Stony brook. David is very family oriented as he attributes most of his success to them. He works in Bensonhurst, Brooklyn now as a special education teacher. When was the book released? July 2, 2012 Give us an overview of your book. One thousand years after the assumed apocalypse, a demonic army known as the Demon Plague has invaded the new world. With various races and cultures split by their differences, one man inspires them to unite in order to defeat the unfathomable evil force. What inspired you to write this book? It had taken me five years to write this story, which happens to be my personal favorite. Once the world experiences an apocalyptic event, many people have their theories of how humankind would survive. I had loved the idea that, in time, people would gather around their familiar cultures and move on. Yet, they would not be united until a great and terrible event forced them to look past their differences and fight for each other instead of themselves. How is your book different from other books in this genre? The dark fantasy genre can often be misunderstood by many. I mend good character developed stories in a realistic world with deep fantastical undertones. Not only will this book capture your imagination as it is a tale that I believe is wildly original, but it is hard to put down. It is a book for the genre that can be read by any avid reader. Where can people buy your book? This book is available on most online bookstores, but one can find it in paperback and hardcover at my website: www.MamminaBooks.com Are you working on another book? If so when do you expect it to be published? I am always working on another book. I love to write, as it is my passion to write meaningful stories. The most recent involves a holy knight who committed sins of vengeance and must now redeem himself. It is a compelling story and a very relatable character. If you self published, what advice can you give to fellow writers? Market and network! Tell everyone what you’ve done and why it’s a great read, with a sense of humility of course. Expose your material to any venue possible, such as newspapers, magazines, radio, table mats at diners, conventions, Facebook, etc. But number one, don’t write expecting money. Write because you love it and believe in it. If published traditionally, tell us how you benefited: NA Can you share one of your marketing successes with us? I have found creating a website where potential readers of your work can easily find your books to be a great tool. Facebook and twitter are good digital exposure venues. But nothing beats a good convention, like Comic Con, Dragon Con, and other reading conventions. How did you find Allbooks Reviews and what are you hoping for in your relationship with us? I have discovered this company online while searching for reviewers and I have only positive things to say about it. It’s an affordable and valuable service for self-published authors. I would like some exposure online through the company as I am very committed in sharing my work with any many people as I can. Was the low cost a surprise? What other things would you like Allbooks Reviews to offer writers? The low cost was a surprise indeed. I would gladly pay an extra fee for some more exposure to other websites and/or places where books are shared. Thank you for this interview and best of luck with your book.

Interview with Stan Popovich author of FEAR

Please state your name and location. (city and State or Province, Country) Stan Popovich from Pittsburgh, PA (USA) Tell us the title and publisher of your book: A Layman’s Guide To Managing Fear” By Stan Popovich and published by Treble Heart Books. My book is located at www.managingfear.com Tell us about yourself: I am a Penn State graduate with a computer and business background and I have 20 years of personal experience in dealing with fear and anxiety. When was the book released?: October 2003. Since my book is about stress, anxiety and fear, my topic and book doesn’t become outdated. Everyone deals with fear and that will never change. Give us an overview of your book. My book, which is at www.managingfear.com is a comprehensive review on how to deal with fear, anxiety, and stress. My book gives an overview on what techniques are available in dealing with fear, anxiety, depression, and other mental health issues. Please visit my article section at my website for a quick preview of my book. What inspired you to write this book? I dealt with anxiety for over 20 years and I kept a notebook of different ways to deal with my fears. One day I decided to get my notes published into a small booklet which lead to my current book. How is your book different from other books in this genre? My book goes over the techniques that are available for someone who deals with fear and anxiety. My book talks about how to overcome your fears and gives concrete and easy to understand examples. My book is very effective in finding the answers to your particular fears. Please visit my website www.managingfear.com for more information. Where can people buy your book? At my website www.managingfear.com Are you working on another book? If so when do you expect it to be published? Not At This Time. I write articles on how to deal with different mental health issues to help promote my book. Please do an internet search of “Stan Popovich” or “Stanley Popovich” to see Stan’s latest articles. If you self published, what advice can you give to fellow writers? I am not self published, however writing the book is only half of it. Marketing the book is another job in itself. If published traditionally, tell us how you benefited: I didn’t have to spend a lot of money to get my book published. My publisher helped me to get my book ready. Can you share one of your marketing successes with us? I have been interviewed on various radio and TV programs, I got many articles published in various magazines and websites, and people around the world have bought my book. How did you find Allbooks Reviews and what are you hoping for in your relationship with us? I did an internet search and was hoping to help pass the word about my book. Was the low cost a surprise? What other things would you like Allbooks Reviews to offer writers? I noticed the low cost and based on the services offered I decided it was worth using your services. Thank you for this interview and best of luck with your book.

Review of When Wolf Comes by John Pappas

Aidan Ephraim Martin was a man whose life took turns that no one could have ever predicted. The challenges he met after that fateful day in 1801 when he sat down for a drink in a public house after a hard day of fishing would have killed a lesser man. Being knocked unconscious and waking up as a captive seaman, miles out to sea, didn’t stop Aidan from living. Becoming a refugee at an isolated Spanish mission in northern California didn’t cause Aidan to lose heart. The all too brief interlude as a free seaman led to Aidan’s greatest test. He was grievously wounded, captured, and sold as a slave to a tribe in what we now call the Pacific Northwest. Only at the end of this cleverly written tale of adventure can the reader come to understand what survival means. Writing is an art. History is a science. To mix them together so they form a uniform and cohesive whole takes a passion and a love for both along with a strong desire to share. In this book John Pappas has demonstrated all this. In writing historical fiction an author locks himself into a set of rules. These rules include everything that is entailed in the times during which the writing is to occur. All the actions of the characters are limited by the technology of the time, the clothing, social rules, etc. Even though it is fiction which implies that everything is pretend, using a historical setting means there are usually a set of expectations. To resolve a plot question an author can’t suddenly have a poet in 1750 Japan invent an electric generator using western principles. It just doesn’t work. What works is John Pappas careful use of what had to be deep research into the history of the time. His characters use what is realistically at hand. Aidan’s toolkit is never complete, but completely realistic. His knowledge of ironworking is a beginner’s level which improves as he teaches himself and makes use of what is at hand. This book is definitely highly recommended and will not disappoint. This reviewer is ardently awaiting any possible future installment of Aidan’s life.Reviewer: John Helman, Allbooks ReviewsInternational Title: When Wolf Comes Author: John Pappas Publisher: Orca11 Books ISBN: 978-1-4276-3606-5 Pages: 289 April 2012 For more info: orca11.com