Saturday, June 1, 2013

Allbooks Review Int. Newsletter June 2013


Allbooks Review Int. June  2013 Newsletter



Celebrating thirteen years of business !


Allbooks Review is the review and author promo source for POD AUTHORS as well as

traditionally published authors.  Authors around the world use our service.Great coverage for your book for twelve months +.Our complete review and author promotional package is less than $50.U.S Unbelievable value!! http://www.allbooksreviewint.com/ For complete details contact us by email      marketingallbooks@aol.com 
 

 
SUCCESS STORIES

 
Seventh Dimension - The Door, A Young Adult Christian Fantasy, has been honored as a "Finalist" in the "Fiction: Visionary" category of the 2013 International Book Awards. Seventh Dimension - The Door was also a finalist in the 2013 Grace Awards and 2013 Selah Awards for Christian books.
Seventh Dimension - The Door Offers Hope, Inspiration for Bullied and Troubled Teens
 

Congratulations to Shirley A. Roe. Her new Blog Travel the World with Shirley A. Roe is now live.

http://shirleyroetravels.blogspot.ca/watch for the website coming soon.


 

FEATURE:

 
Are You Getting Media Fizzle Instead of Fireworks?

 Tips for Troubleshooting Your Publicity Efforts by Marsha Freeman

 Article at a glance:

 •If your emails get nothing, check the subject line.
•Send pitches at the right time of the day and week.
•Make sure your pitch doesn't read like an advertisement.

Occasionally, people who have what seems like a wonderful message get zero attention from the press. They pitch their message to the print media, TV and radio, and post engaging content on social media and ... crickets.

No one writes about them. TV and talk show hosts ignore them. And their only friends on Facebook are old high school and college buddies.

We've seen it happen a few times here at EMSI - thank goodness, not many! Why would the media not respond to a person with a powerful message, strong credentials and a product, service or book they believe in?

When our team sits down to analyze such situations, we usually find one of the following is to blame:

 •Wrong time of the day or week. You may be sending your email at a bad time. The best time to send a media pitch is in the morning. Our campaign managers here at EMSI recommend sending by 7 a.m. for radio, by 8 a.m. for TV, and 9 to 10 a.m. for print. Don't send your email on a weekend or at night, and don't wait until Friday afternoon!
 •Problem with the subject line. If your email subject line is a stopper, it's likely no one will open your email. If you're not getting any reaction, try a different one. We find that keeping them short helps - seven words, maximum. Make sure it's to the point. For instance, if you own a dog-grooming business and want to share tips for pet owners, your subject line might read: Dog grooming tips. Avoid symbols in the subject line - question marks, hyphens, quotes and the like may get flagged by spam filters.
 •Bad timing for your message. No one's to blame; it's just the message isn't right for the media at this particular time. It may be the topic got a lot of attention in the past year or two and, without a current news hook to reawaken interest, journalists and show hosts are just, well, tired of it. This applies to a number of chronic problems in the world today that are both deserving of and in need of public attention, from child abuse to human trafficking.
 •Your message is too advertorial. If it sounds like an advertisement, it's likely getting forwarded to the advertising department - or deleted. Pitches to journalists and talk show hosts should offer valuable information that audiences need, and want: tips, insights and advice you can offer based on your expertise. Your book should be treated as a credential, not the focus of your pitch (unless, of course, you're sending it to book reviewers).
 •There's a problem with your book. Whether you're using your book as a marketing tool, or hoping to generate sales, if it doesn't convey your professionalism and expertise, it won't get you much media attention. Self-publishing and using small-press publishers are perfectly fine. But the final product must look and read like a quality publication. It pays to invest in a designer to produce a beautiful cover and a good copy editor to go over your final manuscript. Grammatical and punctuation errors, typos, poor organization and an overall poorly conceived book will hurt your credibility. If the media at first seem interested in your message, and then suddenly disinterested, you may need to polish your book.

Many people embark on promoting their product, service or book, believing that as soon as a few people see how great it is, it will become a roaring success. The truth is, it's hardly ever that easy. Marketing is a continuous effort. The people who develop recognized brands and large followings have often been at it for quite a while. They actively seek new ways to engage and timely information to share. And they don't stop once momentum starts to build.
Remember the tortoise in that fabled race?
You won't catch me napping!

Marsha

P.S. If you need help getting effective publicity, give us a call! We've been arranging interviews on radio and TV, and securing editorial coverage in newspapers and magazines for over 22 years. Plus, we offer a comprehensive social media marketing program for select clients, where we do it all for you.

P.P.S. You'll be happy to know we are a pay-for-performance PR firm, so we never charge a retainer and your media is guaranteed. Call my husband and partner, Steve, at 727-443-7115, ext. 208, or just reply to this message. We'd love to hear from you! 
 

Allbooks Reviews INTERVIEW:
 

Please state your name and location.  (city and State or Province, Country)

William C. Prentiss, Orlando, Florida

Tell us the title and publisher of your book:

Title:  “Secrets of a boy, Lost”    Publisher:  AuthorHouse

Tell us about yourself:I am a retired teacher and college professor who has spent most my life working with troubled kids, which is the subject matter for my book.

 When was the book released?:

February, 2012

Give us an overview of your book    It is semi-autobiographical and suitable for young adult or adult reading.  It concerns a 15-year-old boy who runs away after the death of his parents and has many adventures and crises as he tries to find his way.  He gets in trouble with the law, detention, court, and probation.  Book is set in the post WWII era and locales in Illinois, Missouri, Florida, Wisconsin, and Iowa.

What inspired you to write this book?   Many parts of the book are based on my own experiences as a teenager and later ones as I worked with troubled kids and our seven troubled foster sons. I mainly wrote it to try to understand better this same period in my own life and what might have happened if I had run away as planned to do.  What bothers me is why, as a very successful kid, I also had such severe behavioral, physical, and psychological problems.  All of this I am trying to sort out in the book.

How is your book different from other books in this genre?  I doubt that there are very many fiction writers who can equal my experiences as a youth and as a helper of troubled youth.

Where can people buy your book?  AuthorHouse, Barnes & Noble, Amazzon, and from me.

Are you working on another book? If so when do you expect it to be published?  Yes.  Hope to have it out this year.  I’m now completing the final revision.

If you self published, what advice can you give to fellow writers?  Read the fine print.

If published traditionally, tell us how you benefited:
 
Can you share one of your marketing successes with us? Mainly the use of Facebook.

How did you find Allbooks Reviews and what are you hoping for in your relationship with us?  Found you on the internet.  Hope to help spread knowledge of my book and increase sales.
 
Was the low cost a surprise? What other things would you like Allbooks Reviews to offer writers? As much support in advertising and selling books.

  

Thank you for this interview and best of luck with your book.

 

Wednesday, May 15, 2013


Allbooks Review Int. May  2013 Newsletter


Celebrating thirteen years of business !
 
Allbooks Review is the review and author promo source for POD AUTHORS as well as

traditionally published authors.  Authors around the world use our service.Great coverage for your book for twelve months +.Our complete review and author promotional package is less than $50.U.S Unbelievable value!! http://www.allbooksreviewint.com/ For complete details contact us by email      allbooksreview1@aol.coom 
 

SUCCESS STORIES


-------------------------------

Congratulations to Shirley A. Roe. Her new Blog Travel the World with Shirley A. Roe is now live.

http://shirleyroetravels.blogspot.ca/watch for the website coming soon.
 

Bridgetown's Eleventh Hour is now available in ebook, and print

 

FEATURE:

 
5 Things to Know When Self-Publishing Apps and eBooks

by Damir Fonovich, Vice President of Content Development, Luca Lashes children's eBooks and apps

It has been a long year for Luca Lashes LLC. We have completed the writing and editing of 9 books in our children’s book series. Having decided to forego contacting any agents or publishers, we self-published our eBooks and apps instead, trying to focus on the coming shift to digital content. From one December to another, we have completed beta testing and have seven of the nine books as both apps and eBooks for sale across multiple platforms. Here are some things we learned while developing this series:

 1. Remain in Control

If at all possible, remain in control of your work. Copyright everything you can. Establish that you own the content you are putting out into the world. One of the things we learned along the ways is that if a publisher prints your book, they are in control of where your book is sold, how it is marketed and they own the copyright status of the book as soon as it is printed.. The beauty of self-publishing and keeping your content digital is the true ownership of your content, even when you use a company like Smashwords to distribute your work..
 
2. Formatting your eBooks

There are three major eBook distribution channels in the United States: Amazon, Barnes & Noble and Apple. In terms of making your eBooks more available to everyone, Barnes & Noble and Apple support the “ePub” format, which is the universal format for eBooks around the world. Amazon supports any in-house format, which can be a KDP (Kindle Direct Publishing) or Mobi file. You can also convert a PDF document into an eBook through the Amazon Kindle program. If you were looking for more international distribution, it would be wise to look into Kobo, which is now owned by a Japanese company and is beating other companies to the punch in opening eBook marketplaces in foreign countries. Those looking for a great one-stop shop for formatting on multiple platforms, look to Atavist.com.

 

Allbooks Reviews INTERVIEW:

Allbooks Reviews INTERVIEW:

Please state your name and location.  (city and State or Province, Country)

Salvatore Robert Froio, Halmstad, Sweden
 

Tell us the title and publisher of your book:

The title of my novel is Saga of the Unwritten War Diary.
Published by CreateSpace, North Charleston,  SC

Tell us about yourself:

I grew up in Boston, Massachusetts and moved to California.  As a former drama student at the University of California in Los Angeles, I have appeared in numerous stage plays.  My first novel, i venti corni (The Twenty Horns) was a success among the American Calabrian Community and, as a result, I was honored to be named one of the Famous American Calabrians of the Twentieth Century by the Italian Newspaper, La Voce. I presently live in Sweden having a small production studio, taping local events and documentaries.

When was the book released?:
 The book was released September 27, 2012.

 
Give us an overview of your book.

A diary passed on from one generation to the next, unwritten in save for a couple of short notes and a tiny photograph. This diary, originating in Germany, made its way back and forth between the USA and Germany, and through two world wars. Passed on from Father to son, and down again, the story originally follows Siegfried as he makes his move from Germany to the USA. Several years later, Siegfried finds himself back in Germany with his wife and son. The narrative switches to Siegfried’s son, Fabian, as Fabian stays behind in Germany with his grandmother when Siegfried returns to the USA. Siegfried leaves behind not only his son, but leaves a parting gift of the diary, with blank pages awaiting entries. Several years later, Tom Ness, a young American boy receives the diary from a returning war veteran as it was tossed out the window of a passing train. When Tom grows up, he sets to unravel the mystery of the diary, largely unwritten in and containing a small photograph of a woman and a child.

The novel follows several different characters: Tom Ness, the young boy who received the diary from a war veteran, who later sets out to unravel the mystery; Siegfried, who originally left Germany for the USA; and Fabian (the main character), Siegfried’s son, whom we follow largely leading up to and during WWII (on the German side). The story covers a lot of depth about the living conditions prior to WWII in Germany, and of course, WWII itself from the prospective of a German (who was born an American). Fabian also has some inner conflict with the whole idealism: what he was brought up to know versus the current German propaganda. However, he ends up on the German side, partially due to peer pressure from the father (a propaganda worker no less) of the woman he wishes to marry. Tom Ness grows up to become a journalist and follows the clues to uncover the mystery of the unwritten war diary.

What inspired you to write this book?

Inspiration to this book came from an actual experience when I was nine years old. I lived on the outskirts of Boston in the last house on a dead-end street where railroad tracks ran close by. At the end of the World War II troop trains rolled by bringing back the battle worn GIs. I ran along side of these moving trains with my friends and picked up the souvenirs that the returning troops threw from the train. I picked up what appeared to be a diary written in German but threw it away since it wasn’t like the more interesting things that I had received, such as foreign coins and medals. As I grew older I always regretted throwing this diary away. I thought about it often and wondered what it contained. My imagination brought that to life.

How is your book different from other books in this genre?

It is not your typical WWII novel and it certainly gives you a different perspective.

I have tried to show how all people suffer from war, taking away any glorification and showing in the end, there are no winners.

Where can people buy your book?

The book is available through Amazon.com for $14.00 or downloaded for Kindle for $8.05

 Are you working on another book? If so when do you expect it to be
published?

Yes,  I am presently working on a Science Fiction Novel. Hopefully it will be completed in 2013.

If you self published, what advice can you give to fellow writers?

The hardest part I found about self-publishing is getting your novel out to the public.  I found that it is almost impossible for you to see your novel on a newsstand counter.  The distributors usually only distribute published novels.  Getting actual book reviews in the major newspapers are also difficult if you are self-published. Now the Internet does allow you many channels for marketing. Also ads in related Magazines have helped my sales.  
 
If published traditionally, tell us how you benefited:
 
Can you share one of your marketing successes with us?

Since my novel deals with a German Immigrant Family, I placed ads in a magazine which caters to the German Community. This has helped sales.
 
How did you find Allbooks Reviews and what are you hoping for in your relationship with us?

I found Allbooks Reviews during my participation on a Internet Conference and Allbooks Reviews was a recommended website. I’m hoping for exposure for my novel.

Was the low cost a surprise? What other things would you like Allbooks Reviews to offer writers?

Yes, the low cost was a complete surprise. The service was excellent and I feel confident that this has help sales. Presently I am happy with the variety of services offered and plan to take advantage of the advertising.

 
 


 

Monday, February 25, 2013

Allbooks Review Int March 2013 Newsletter


Allbooks Review Int. March  2013 Newsletter


 

Celebrating thirteen years of business !


Allbooks Review is the review and author promo source for POD AUTHORS as well as

traditionally published authors.  Authors around the world use our service.Great coverage for your book for twelve months +.Our complete review and author promotional package is less than $50.U.S Unbelievable value!! http://www.allbooksreviewint.com/ For complete details contact us by email      marketingallbooks@aol.com 

SUCCESS STORIES

 Hi Shirley
I'd just like to thank you so much for the review you gave me many moons ago for my book Forever 21. Your excellent review, along with other good feedback, inspired and encouraged me to produce an Audio CD Forever 21 with friends and also a further book, Chasing Rainbows. Thanks so much- I'm sure that you inspire and encourage a great many writers, such as myself, to go on to produce further works. Thank you 
Kind Regards, Phil Hope
www.philspoetry.com
 
 
-------------------------------

check out:

http://shirleyroetravels.blogspot.ca/watch for the website coming soon.

 
and:


 

FEATURE:

Apple to Highlight Self-Published Books

By LESLIE KAUFMAN

Yet another sign that self-publishing is making inroads into the traditional houses: On Tuesday Apple will include a feature that organizes a group of popular self-published e-books together and then gives them prominent display on iBookstore.
The feature will appear under a banner titled “Breakout Books” and remain on the iBookstore’s main page for at least two weeks. This kind of display, known as “front-of –the store” attention, is greatly coveted by publishers because it helps books get discovered, driving sales. After two weeks, “Breakout Books” will remain a permanent feature on the site, though not always with such high-profile display.
Apple, which has long carried self-published e-books and displayed the most popular among them, has incentive to give self-published authors a boost, partly because of price.
Self-published authors often sell their books for $2.99 or less, which is significantly less than books sold through traditional publishers. The savings are popular among some readers.

“Apple is helping to shape a brighter, more democratized future for book publishing,” said Mark Coker, the founder of Smashwords, a leading distributor of digital books.

Mr. Coker said that many of the 70 featured titles were Smashwords titles. He said the books were nominated to Apple’s editorial team, which has final say on the selections, based on criteria including sales performance and reader reviews.
 

MORE FREE STUFF

Our full author promotional package is only $49.95. This includes a review, interview and 12 months internet circulation of the review with purchase links on various websites. We review both print and ebooks for traditionally published and self- published authors. Also editing, and advertising in our bookstore at excellent rates.

For information, email    allbooksreview1@aol.com

For Jan. Feb and  March we are giving six month advertising in our bookstore ($39.95 value) absolutely FREE to authors that take advantage of the promo.

 

Allbooks Reviews INTERVIEW:

 
Please state your name and location.  (city and State or Province, Country)

Tammy Vallieres MacRae – Woodstock, Ontario, Canada

Susan Lucente-Rizzo – Brantford, Ontario, Canada

 Tell us the title and publisher of your book:

 Jeffrey finds his way

Balboa Press - 2012

Tell us about yourself:

 Tammy is doing what she loves-sharing her gifts, experiences and knowledge with the world through education and workshops.  Her goals are to create a resource that would support children during their academic journey and awaken them to their life’s purpose.  Her hope is that someday every child realizes WHO they are, so they can become WHAT they were born to be.

Susan is passionate about creating a balanced learning environment where all children are taught to their individual strengths.  Where a child’s full potential is recognized, nurtured and prized, and their skills are highlighted positively so as to inspire greatness and self-worth in themselves, their peers, and their community.
 

When was the book released?

 Spring of 2012

Balboa Press – A division of Hayhouse International

Give us an overview of your book.

 
Jeffrey finds his way is a story and colouring book about an angel who looks down from heaven’s gates and sees children in crisis.  Jeffrey convinces God that he can help “schools on earth” become more like the “schools in heaven,” where all children shine brightly and love learning regardless of their differences.  This little, inspirational story was created to help students identify their worth within the classroom and highlight each student’s value.  It has become a useful teaching tool to support all learning styles and teach compassion towards diversity.

 
What inspired you to write this book?

The inspiration came from our personal, life journeys…through our struggles and achievements, the peaks and valley’s and the experiences derived from our roles as teacher and parent; a lifetime of parallel experiences that fueled our inner growth and inspired this “Joint Passion” to make a difference. 

 
How is your book different from other books in this genre?
 

Many of us have forgotten that we are destined for greatness.  Jeffrey finds his way allows everyone, not only children, the opportunity to rediscover their existence…to “find their way” and to live the life they were always intended to live.  Our accompanying website and program aims to bring Teachers, Parents, Students, Academics and Practitioners (worldwide) together to discuss, share and explore the importance of WHO they are and WHERE they come from. 

When we clearly understand that, we can openly explore WHAT we were born to be and its significance to our overall health, happiness and well-being.  Spirituality is the KEY that unlocks the pain and suffering that currently plagues our society in relation to social, economic, environmental and global issues. 

We have forgotten where we come from and that we are spiritual beings. When we deny the source that fuels our existence, we cut off the most important “life support” that aids us in our triumphant growth and development.

Where can people buy your book?
 
Jeffrey finds his way is available on the Balboa Press website, at Amazon and Barnes and Noble. 


Are you working on another book? If so when do you expect it to be published?
 

We are currently working on a “junior-level” book that supports the beliefs and principles of the first book; Jeffrey finds his way.  This book is entitled,

The COMPASSionate Crew finds their way, too.  It is a story of 4 animals, Beaver, Owl, Dolphin and Fox.  Each blessed with different traits, skills and personalities who embark on separate yet parallel journeys on earth where their “task” is to KNOW themselves so that they can “find their way”.
 

If you self published, what advice can you give to fellow writers?

Perseverance is KEY, coupled with a strong internal conviction and the focused belief that what you have written has value and will benefit those who will read it.

Can you share one of your marketing successes with us?

Networking is a MUST to success.   For us, the opportunity to present our wares at the “Oxford Creates 2012” trade and gift show in Woodstock, Ontario led to various introductions that have subsequently allowed us to make great strides in sharing our “Jeffrey message” with the world.  It is also where we met Shirley A. Roe, Managing Editor and Founder of Allbooks Review, which in turn lead to our joining forces.  Since then we’ve received a beautifully and highly recommended book review by Emily Jane Hills Orford, as well as secured a 12-month Advertising Agreement in the hopes of spreading our message worldwide.

How did you find Allbooks Reviews and what are you hoping for in your relationship with us?

We found Allbooks Review while we were promoting our program at “Oxford Creates 2012”. 

Was the low cost a surprise? What other things would you like Allbooks Reviews to offer writers?

The low cost was both intriguing and in the end won us over.  Since then we’ve come to realize that the “value received” far outweighed the monetary fees incurred to showcase our book, Jeffrey finds his way.

Thank you for this interview and best of luck with your book.


 

PLEASE NOTE THERE WILL NOT BE AN APRIL NEWSLETTER, PLEASE CHECK BACK IN MAY. THANK YOU.

Monday, January 28, 2013

Allbooks Review FEB 2013 Newsletter
 
Celebrating thirteen years of business !
Allbooks Review is the review and author promo source for POD AUTHORS as well as traditionally published authors. Authors around the world use our service.Great coverage for your book for twelve months +.Our complete review and author promotional package is less than $50.U.S Unbelievable value!! http://www.allbooksreviewint.com/ For complete details contact us by email marketingallbooks@aol.com

  F is for February and F is for FREE and this month we have some FREE Stuff as our appreciation to our readership.
  SUCCESS STORIES
Congratulations to Shirley A. Roe. Her new Blog Travel the World with Shirley A. Roe is now live. http://shirleyroetravels.blogspot.ca/watch for the website coming soon. Bridgetown's Eleventh Hour is now available in ebook, and print (kindle edition): http://www.amazon.com/dp/B009KWEX02
FEATURE:
Allbooks is sponsoring FREE stuff for our readers Free Course: Millionaires Share Their Secret Tools for Success Take Control of Your Success Today! Free Course Get Where You Want to Go in Life Without Being Stressed! Hi Allbooks Newsletter Fans Are you someone who strives for incredible financial success? Do you want a passion-filled career that you LOVE? How about a happy, healthy love life and incredibly harmonious relationships - both at work and at home? Ah…the real question: Do you want to free yourself from worry and stress for good? If so, then you have to check out this mini-course (valued at $200) my friends Cece and Mark are just GIVING AWAY! Here’s a peek at what you get with their free course: • Self-Made Millionaires Reveal Their Real Secret Tools For Success • What Stress, Worry, and Anxiety Really Mean and How To Replace Them With Delight! • Relationship Advice That Really Works: How to Have Meaningful, Loving, and Sexually Satisfying Relationships • Why Passion Comes Before Success AND What To Do If You Can’t Find YOUR Passion • How To Influence People For Maximum Results • And tons more… ** This invitation is for a limited time only so go get yours while the offer’s still available. Plus, their message of human power, hope, and perfection is endorsed by Michelle and Barack Obama… This is good stuff…Get yours here while the offer is still up. Enjoy! PS: Here’s the direct link to their free mini-course. Go sign up and let me know what you think! http://www.theoneworldinitiative.com/freeminicourse.html
 
MORE FREE STUFF Our full author promotional package is only $49.95. This includes a review, interview and 12 months internet circulation of the review with purchase links on various websites. We review both print and ebooks for traditionally published and self- published authors. Also editing, and advertising in our bookstore at excellent rates. For information, email allbooksreview1@aol.com For Jan. Feb and March we are giving six month advertising in our bookstore ($39.95 value) absolutely FREE to authors that take advantage of the promo.
Allbooks Reviews INTERVIEW:
Please state your name and location. (city and State or Province, Country) John Scherber San Miguel de Allende, GTO, Mexico
Tell us the title and publisher of your book: Eden Lost, Sam Miguel Allende Books 2012. Tell us about yourself: I am an American expat who has lived in central Mexico for five years. I am the author of a nonfiction book on the expat experience titled San Miguel de Allende: A Place in the Heart, as well as a series of ten mysteries set in Mexico. I also have two thrillers and two vampire tales/
When was the book released?: August, 2012
Give us an overview of your book. I think of it as psychological horror. There is some gore, but no chainsaws. What happens when a good man gradually has very certainty removed from his life, all the things he ever believed in, the things that made him the person he thought he was. To me, that is real horror, when you are wrong about everything you trust.
What inspired you to write this book? I always wanted to try this genre, but it wasn’t until I felt I really understood horror that tried it.
How is your book different from other books in this genre? I believe it is. I purposely read no other horror books before I started because I didn’t want to copy what anyone else was doing, Where can people buy your book? Amazon Kindle and B & N Nook
Are you working on another book? If so when do you expect it to be published? The tenth of my mysteries is coming out December 1. Then I have a murder on the Nile book titled The Amarna Heresy coming out in the spring.
If you self published, what advice can you give to fellow writers? I got an agent almost immediately when I started the mysteries and after five years he had sold nothing. Reluctantly, I decided to self-publish because I wanted to find an audience. I hated the thought of learning publishing and promotion, but that’s what is required.
Can you share one of your marketing successes with us? I began blogging about Mexico lifestyles and the writing life. This is my platform. My blogs were picked up by various small Mexico expat websites and so I approached Mexconnect, which is the largest of the online magazines about Mexico. Now I’m a regular feature writer for them and they have a monthly traffic of 500,000. At the bottom of each article I write is a link to my website.
How did you find Allbooks Reviews and what are you hoping for in your relationship with us? I saw a reference to it online and I’m hoping, as always, to find more potential readers.
Was the low cost a surprise? What other things would you like Allbooks Reviews to offer writers? The cost is certainly moderate. Thank you for this interview and best of luck with your book. www.allboooksreviewint.com

Friday, December 28, 2012

Allbooks Review JAN. 2013 Newsletter Visit: www.allbooksreviewint.com MAY 2013 BE YOUR BEST YEAR YET ! Allbooks Review is the review and author promo source for POD AUTHORS as well as traditionally published authors. Authors around the world use our service.Great coverage for your book for twelve months +.Our complete review and author promotional package is less than $50.U.S Unbelievable value!! http://www.allbooksreviewint.com/ For complete details contact us by email marketingallbooks@aol.com SUCCESS STORIES Congratulations to Shirley A. Roe. Bridgetown's Eleventh Hour is now available in ebook, and print (kindle edition): http://www.amazon.com/dp/B009KWEX02 FEATURE: Authors Are Retailers Too! On Taylor Swift, Perfume, and Your Book By Carolyn Howard-Johnson I can’t tell you how often I’ve thanked my lucky stars for my retail experience now I’m an author. My husband used to say (Ahem!) “Retail is 90% attention to detail!” If he’s right—and he always is—then the other 10% is marketing. To reinterpret this, you need a great product—that’s the attention to detail part. For authors the product is our book or books. But all the detail, developing of craft or anything else—all that other stuff we’ve poured our little detail-oriented hearts into—goes for naught if we don’t do the marketing. So how does Taylor Swift fit into this? Well, the LA Times reports on her products (the way she is branding herself which is part of marketing). She has a signature fragrance, a poster by Peter Max (That’s Peter-the-Greatest-Artist-Marketer-Of-All-Time-After-Warhol!), a back to school package, a limited edition combo of a CD single and a souvenir T-shirt, headbands, a songbook, a tin box of guitar picks, boxed greeting cards, a keychain, and a journal. Yes, I’m out of breath! So, we can learn a lot from her about branding, a big part of marketing. Each of these products fits with her image. But we can also learn that we just need to do it. Your book proposal, as an example, might include a list of products (other than your book) that could be spun off from your book. Taylor’s journal idea is a good one for memoirists. T-shirts work for just about everyone. But each author’s list of possibilities will be different, just as the list would differ for different businesses on Main Street USA. Back in the days when I was in retailing, one of our stores was in Palm Springs and we had adorable little souvenir pin boxes made with “Carlan’s, Palm Springs” and palm trees hand painted on them. They worked because they were more personal and specific than the usual souvenir with only “Palm Springs” machine stamped on them. My poetry partner Magdalena Ball and I might someday have art posters of the covers of our poetry chapbook series featuring our collaborating artists Jacquie Schmall, Vicki Thomas, and May Lattanzio. Framed, of course! Learn more about how we promote that series (including a special holiday card offer for the Christmas chapbook) at www.howtodoitfrugally.com/poetry_books.htm. So, what do you do with your product idea? Well, the obvious first choice would be to get a manufacturer with a HUGE customer base to make your product; they, in turn, get their sales representatives to sell them to retailers who then sell them to the general public. But what if you're eager to get started now? Try these ideas. Use your books or spin-off products as thank you gifts. Use your books or spin-off products as souvenirs or parts of promotions like gift baskets or contests. Use your spin-off products as walking, talking advertisements. As an example, every time someone compliments you on your rose-scented cologne, that's an opportunity to mention your romance novel and maybe give them a bookmark. Your T-shirts are walking billboards. So are your totes. Use your books or spin-off products as part of the media kits you leave in the press rooms at tradeshows. Use your books or spin-off products as an integral part of parties and events you plan, like a store opening or a book launch. Offer your books or spin-off products to charities for their drawings or other fundraisers. So, put your thinking cap on. What kind of a “Seller” can you be? What fits withyour title—whatever that is? ---- Carolyn Howard-Johnson is the author of the multi award-winning The Frugal Book Promoter (now in an updated and expanded second edition!), www.budurl.com/FrugalBkPromo. Also part of the HowToDoItFrugally series is the booklet The Great First Impression Book Proposal booklet, www.budurl.com/BookProposals, that helps authors convince agents or publishers of their understanding of spin-offs, retailing, and marketing in general. She also is the author of a series of books for retailers including A Retailer’s Guide to Frugal In-Store Events (www.budurl.com/RetailersGuide). Allbooks Reviews INTERVIEW: Allbooks Reviews INTERVIEW: Please state your name and location. (city and State or Province, Country) John Scherber San Miguel de Allende, GTO, Mexico Tell us the title and publisher of your book: Eden Lost, Sam Miguel Allende Books 2012. Tell us about yourself: I am an American expat who has lived in central Mexico for five years. I am the author of a nonfiction book on the expat experience titled San Miguel de Allende: A Place in the Heart, as well as a series of ten mysteries set in Mexico. I also have two thrillers and two vampire tales/ When was the book released?: August, 2012 Give us an overview of your book. I think of it as psychological horror. There is some gore, but no chainsaws. What happens when a good man gradually has very certainty removed from his life, all the things he ever believed in, the things that made him the person he thought he was. To me, that is real horror, when you are wrong about everything you trust. What inspired you to write this book? I always wanted to try this genre, but it wasn’t until I felt I really understood horror that tried it. How is your book different from other books in this genre? I believe it is. I purposely read no other horror books before I started because I didn’t want to copy what anyone else was doing, Where can people buy your book? Amazon Kindle and B & N Nook Are you working on another book? If so when do you expect it to be published? The tenth of my mysteries is coming out December 1. Then I have a murder on the Nile book titled The Amarna Heresy coming out in the spring. If you self published, what advice can you give to fellow writers? I got an agent almost immediately when I started the mysteries and after five years he had sold nothing. Reluctantly, I decided to self-publish because I wanted to find an audience. I hated the thought of learning publishing and promotion, but that’s what is required. If published traditionally, tell us how you benefited: Can you share one of your marketing successes with us? I began blogging about Mexico lifestyles and the writing life. This is my platform. My blogs were picked up by various small Mexico expat websites and so I approached Mexconnect, which is the largest of the online magazines about Mexico. Now I’m a regular feature writer for them and they have a monthly traffic of 500,000. At the bottom of each article I write is a link to my website. How did you find Allbooks Reviews and what are you hoping for in your relationship with us? I saw a reference to it online and I’m hoping, as always, to find more potential readers. Was the low cost a surprise? What other things would you like Allbooks Reviews to offer writers? The cost is certainly moderate. Thank you for this interview and best of luck with your book. Our full author promotional package is only $49.95. This includes a review, interview and 12 months internet circulation of the review with purchase links on various websites. We review both print and ebooks for traditionally published and self- published authors. Also editing, and advertising in our bookstore at excellent rates. For information, email marketingallbooks@aol.com www.allboooksreviewint.com

Monday, December 10, 2012

Review of The Age ofAmy Bonehead Bootcamp by Bruce Edward

Have you ever been to a bootcamp? How about one where you fall into a world where your inner personality shows clearly through your now animal head? Well that’s exactly what happens to Amy Dawson when her parents send her to Bonehead Bootcamp. After her big move from the city to the Midwest, which she isn’t happy about, she strikes out at her family until they’ve had enough. Her parents decide that Amy needs a change of attitude and think the best thing for her will be to send her to Bonehead Bootcamp. As it turns out Bonehead Bootcamp isn’t your average bootcamp for troubled teens. It’s actually a scary, fantasy land where a goat man forces Amy and three other teens to see their real selves and change the animals they truly are inside. The Age of Amy Bonehead Bootcamp is truly a book about finding one’s real self and getting over the bad animal like parts of the human personalities in the world. Amy represents the average kid really well, who is angry about moving and lashes out. The twist in the story is a different idea that is actually a really great way to show the many different types of people by making their heads look like animals. The author Bruce Edwards does a really great job setting up the plot of the story. He also does a good job at creating the characters so that they really do match the types of animals he makes them. I highly recommend this book for new readers from middle school to early high school kids who are looking for a great read about teenagers around their own age. HighlyRecommended by Reviewer:Chaselyn Kenney,AllbookReview International www.allbooksreviewint.com Title: The Age of Amy Bonehead Bootcamp Author: Bruce Edward Publisher: Lambert Hill Price: $9.95 paperback Pages:174 ISBN: 978-0-9837604-0-5 For more info: www.AgeOfAmy.com Date of review: April 2012

Tuesday, December 4, 2012

Review of To Kill the Duke by author Sam Moffie

Take a journey back into the 1950s, alongside a cast of familiar characters, and re-visit the ‘Cold War’ in a different light…! Author, Sam Moffie, creates a tidal wave of excellence pouring out and onto each page of his latest literary work, ‘To Kill The Duke.’ Moffie constructs a work of art in this piece of – historical facts meets fiction. As a history buff, I have always been interested in learning more about the ‘Cold War’ and the major consequence it had on our history as a whole. What if I was to tell you a soviet plot was constructed by Stalin, to find and assassinate the one and only – American film icon, John Wayne, aka ‘The Duke!’ Sound crazy? Historical documents prove just that! Sam Moffie combines historical facts of the cold war with colorful fictitious characters and humorous situations – all which play a riveting role in this masterpiece. True to fashion, Moffie’s dialogue glitters among this star-studded cast of characters. What do ‘Susan Hayward,’ John Wayne,’ and Howard Hughes’ have in common – besides all being iconic film legends? They are all immortalized in Moffie’s tale of suspense, espionage, and humor. I am thoroughly impressed with the amount of time and research Moffie put into creating ‘To Kill The Duke.’ Toward the end, Moffie lists the cast and crew specifying their careers and untimely deaths. ‘To Kill The Duke’ is a fascinating read that any history buff can appreciate – any reader for that matter that is searching for a book with a unique plot, mesmerizing characters, and enjoys dark humor. Sam Moffie has written four previous novels – I highly suggest that you check them out as well! Highly recommended by Barbara Watkins, Allbooks Review Int. www.allbooksreviewint.com Title: To Kill The Duke: Author: Sam Moffie: Publisher: CreateSpace ISBN# 9781461147060 Pages: 362 April 2012